NEW PAPER ACCEPTED FOR PUBLICATION
Our paper “Predicting Actions of Users using Heterogeneous Online Signals” has been accepted for publication in the Big Data journal!
NEW PAPER ACCEPTED FOR PUBLICATION
Our paper “Efficient deep distribution network for bid shading in First-Price Auctions” has been accepted for publication at the KDD 2021 conference!
NEW DATASET SHARED V2
We shared prospective conversion prediction datasets of time-ordered user activity trails collected across many different sources on the Web. This dataset is specifically designed for prospective advertising, a specific form of targeting where advertisers wish to target only potential and new users. In the updated version of the dataset retargeting signals are included in the additional…
NEW PAPERS ACCEPTED FOR PUBLICATION
Our papers “Bid Shading in the Brave New World of First Price Auctions” and “Prospective Modeling of Users for Online Display Advertising via Deep Time-Aware Model” have been accepted for publication for the CIKM 2020 conference!