OPTIMIZATION-BASED BUDGET PACING IN EBAY SPONSORED SEARCH
Chen, Q., et. al. @ TheWebConf 2024
In online platforms like eBay, sponsored search advertising has …
PRACTICAL BUDGET PACING ALGORITHMS AND SIMULATION TEST BED FOR EBAY MARKETPLACE SPONSORED SEARCH
Nguyen, H., et. al. @ AdKDD 2023
Sponsored search program in online marketplaces is routinely offer
EXTREME MULTI-LABEL CLASSIFICATION FOR AD TARGETING USING FACTORIZATION MACHINES
Pavlovski, M., et. al. @ KDD 2023
Advertising platforms have a growing need for improving prediction quality, as missing out on ad
EFFICIENT DEEP DISTRIBUTION NETWORK FOR BID SHADING IN FIRST-PRICE AUCTIONS
Zhou, T., et. al. @ KDD 2021
Since 2019, most ad exchanges and sell-side platforms (SSPs), in the online advertising industry, shifted
PROSPECTIVE MODELING OF USERS FOR ONLINE DISPLAY ADVERTISING VIA DEEP TIME-AWARE MODEL
Gligorijevic, Dj., et. al. @ CIKM 2020
Prospective display advertising poses a particular challenge for large advertising platforms.
BID SHADING IN THE BRAVE NEW WORLD OF FIRST-PRICE AUCTIONS
Gligorijevic, Dj., et. al. @ CIKM 2020
Online auctions play a central role in online advertising, and are one of the main reasons for the industry’s scalability and growth.
BID SHADING BY AUCTION CLEARING PRICE PREDICTION AND FAST SURPLUS MAXIMIZATION SEARCH
Pan, S., et. al. @ KDD-AdKDD 2020
This paper describes a new win-rate based bid shading algorithm (WR) that does not rely on the minimum
TIME-AWARE USER EMBEDDINGS AS A SERVICE
Pavlovski, M., et. al. @ KDD 2020
Digital media companies typically collect rich data in the form of sequences of online user activities.
TIME-AWARE PROSPECTIVE MODELING OF USERS FOR ONLINE DISPLAY ADVERTISING
Gligorijevic, Dj., et. al. @ KDD-AdKDD 2019
Prospective display advertising poses a great challenge for large advertising platforms as the strongest
DECOMPOSITION BASED REPARAMETERIZATION FOR EFFICIENT ESTIMATION OF SPARSE GAUSSIAN CONDITIONAL RANDOM FIELDS
Stojkovic, I., et. al. @ ICML-TMP 2019
Simultaneously estimating multi-output regression model, while recovering dependency structure among